Snoobi's own URL redirection pages

What is a URL redirection

Those whose Snoobi-package includes Ad tracking will see a link called URL redirection in the settings of their account. This tool can be used in the tracking of such advertisements, pages and files, where any of the following apply:

• it is not possible to install Snoobi script onto the website
• a page can't be accessed directly beacuse of multiple already existing redirections, which causes regular Ad identification tags to vanish from the target URL address
• the site has been constructed with a frames structure, and it is not reasonable to redirect visitors into the content frame, because this would compromise the frame structure

Creating a URL redirection

Creating a redirect page is not difficult nor does it require technical skill, since it is easy to define through Snoobi settings.

1. URL address for the landing page: Here, copy and paste the address, where you want the ad to lead to. Examples of target pages:

http://www.company.com/manufacturers
http://www.company.com/whatsnew/catalogue.pdf

2. Page name: Come up with a self-explanatory name, which clearly describes the content of the page or file. This name will only been seen in the Snoobi report (under “Pages”). This name may contain spacing and symbols.  Examples of names:

IT-week camera banner week November, 2008
PDF: Product Catalogue, summer 2008

3. Identifier: You can leave the identifier blank; Snoobi will then generate a random identifier for it.

If you want to decide what the identifier should be, avoid using any special characters and symbols (like & and +) and replace empty spaces with an underscore. Unlike in the other Ad tracking setting, do NOT place any percent marks here!

 

Image 1. Filling in the URL redirection settings

4. Save the information.

 

5. The new redirection address. After the information has been saved, the icon appears after the redirection. Click it and copy the address it displays. The address resembles the following:

http://redir.snoobi.com/redir.php?account=company_com&id=q67yy26k

The original address of the file, banner or link that you want to track should now be replaced by this redirection address.

If the ad is located on an outside site or in an advertisement media whose website that you can’t edit, send the redirection address to the site admin or to the advertisement media and ask them to change the target address.

 

6. Changes into the source code. The advertisement media's webmaster or other staff changes the advertisement's or file's target address so that when it is clicked in the future, the visitor is directed to Snoobi's redirect page. The redirect page saves the visitor data and then directs the visitor forward to the original target page.

 

7. Optional. If you are doing a redirection for an advertisement, add the Identifier as %i&id=q67yy26k% into the Advertisment settings. In other cases, you may wish to underline the importance of the page by configuring it into the Goal settings. The identifiers for goals work in the the same way as identifiers for advertisements.